Fourrts Gastro division was formed in 2013. It was carved out from Premiere division the oldest division of Fourrts.
Launched in 4 Southern states with a field force of 100 Professional Service Representative Gastro division was later was expanded to all India in 2014.
Today, Fourrts Gastro division operates with 285 Professional Services Representatives and a total of 363 field force including line managers.
Fourrts Gastro division is ranked 5th in the Gastro Intestinal therapy Covered market and 29th overall in IPM in G.I. therapy market. Fourrts Gastro division’s Flagship brands Sucrafil & Sucrafil O ranked no. 1 in Sucralfate Therapy in India & across the world.
Purpose of the Division
According to WHO more than 470 million or 39% of Indians suffer from gastrointestinal problems varying from heartburn to constipation and diarrhea. The purpose of Fourrts gastro division is to bridge the therapy gaps in the management of Gastro-intestinal disorders by offering innovative path breaking brands.
Vision of the division
The vision of Fourrts gastro division is to become a leader in Gastro-intestinal therapy in India and the world by offering health care solutions for all gastrointestinal problems benefitting people across all age groups from Children to elderly covering every section of the society by offering innovative, quality products at affordable cost.
Mission of the division
The Mission of Fourrts Gastro division is to be No. 1 in Gastro Covered Market and reach among the top 10 in IPM in G.I. therapy market. To register Rupees 300 crores sales by 2020-21.